← Back to Home
Brand and marketing strategist with experience across Southeast Asia, working at the intersection of innovation, entertainment, and sustainability. Over the past five years, I’ve helped brands like Hasbro, Universal Pictures, Paramount Indonesia, Dubai Economy & Tourism, and Danone launch campaigns that connect culture with impact, earning recognition along the way.
Most recently, I joined the 2025 Cannes Lions Brand Marketing Academy as one of 30 under 30 global marketers, and currently shaping regional game launch strategy at Garena for a new open-world RPG.
By weekday, I craft campaigns and decode player behaviour. By weekend, I surf waves and dive into the deep blue. When I’m not chasing ocean adventures, I mix beats and overanalyse the food I ate.
